Financial Wellness
Smart Tips for Avoiding Rental Scams
Finding a place to rent online offers convenience—but it also opens the door to scams that look surprisingly real.
You need to be cautious when renting sight unseen. Fraudulent listings often use professional photos, convincing details, and even fake rental agreements. Scammers count on renters acting quickly, especially when the deal seems perfect. Taking a few minutes to verify a listing before you pay can save you from losing money and exposing your financial information.
You need to be cautious when renting sight unseen. Fraudulent listings often use professional photos, convincing details, and even fake rental agreements. Scammers count on renters acting quickly, especially when the deal seems perfect. Taking a few minutes to verify a listing before you pay can save you from losing money and exposing your financial information.
What to know before you rent online
Before you click on a listing, keep these key points in mind- Legitimate landlords should be willing to meet you or show the property.
- Never send money or share personal details before confirming who owns the property.
- Be cautious of listings priced well below market value—that's a red flag.
- Always verify that the rental company or property manager has a real website and working contact information.
- Use trusted payment methods like a credit card when it's time to make a deposit.
These scams appear in other places than just traditional rental websites. Scammers often post on social media platforms or message people directly through Facebook Marketplace, community groups, and even messaging apps.
Did you know?
According to data from the Better Business Bureau (BBB), nearly one in three online rental listings may be fraudulent. Scammers often copy real property photos and details to make fake listings look legitimate.
Recognize the warning signs
In most cases, a scammer posts a fake rental ad online—often using real photos or reusing legitimate videos or tours from actual rental listings. When you show interest:- The scammer claims to be out of town or unavailable to meet.
- They ask for a "refundable" deposit or first month's rent to "hold" the property.
- Once you send the money electronically, they disappear, along with your money.
- The price is far lower than similar listings nearby.
- You're pressured to send money immediately.
A Big Red Flag.
If the "landlord" can't meet you or show the property in person, that's your first clue something's not right.
The fake check twist
Another variation involves a fake check scam. Here's what typically happens.- You post or answer an ad for a roommate or apartment.
- The scammer sends you a check for more than the agreed rental amount.
- The check seems to clear, and shows up in your account, so you think the funds are valid.
- The scammer asks you to send back the "extra" money, often through Venmo, Apple Pay, or a wire transfer.
- Later, after discovering the check was fake, you're left paying the difference.
Protect yourself and your money
Before signing a lease or sending payment, follow these easy safety steps:- Trust your instincts. If a deal feels off, take a step back.
- See the property first. Avoid rentals from people who won't meet or claim to be out of town.
- Take your time. Never send deposits under pressure.
- Research the listing. Look for the company's official site and look at online reviews.
- Verify ownership. Confirm through local property records or online databases.
- Avoid risky payments. Skip wire transfers, gift cards, and payment apps for deposits.
- Guard your information. Share personal details only with verified property managers.
- Pay by credit card when possible—it's safer and easier to dispute fraudulent charges later.
Where to turn for help
If you suspect a scam or already sent money, act quickly:- Contact us immediately.
- Report the incident to the Federal Trade Commission (FTC).
- Use these reliable resources for more guidance:
Resources: eFraud, Consumer Reports, WISN 12 News
